Electrical Marketing's LiveWire » Reps’ Role

Warshaw to Rep Nora in NYC

Doug Chandler — Tue, 20 Jul 2010 16:51:27 +0000

Nora Lighting, Commerce, Calif., has appointed Warshaw Inc., Brooklyn, N.Y., to represent its fixture lines in New York City. Under the direction of President Howard Elman, Warshaw Inc (formerly Warshaw Electric) has served the greater New York City market for more than 40 years. In addition to Nora Lighting fixtures, the firm represents electrical, data communications, lighting and industrial products to electrical distributors.
“Currently, Warshaw stocks over 1,000 Nora SKUs, but this will be increased to more than 2,000 Nora SKUs in the very near future,” said Fred Farzan, president of Nora Lighting, in announcing the appointment. Warshaw has over 90,000 square feet of warehouse capability and a fleet of delivery trucks, in addition to will-call orders.

Bergen Industries Appoints Hodges Southwest as New Rep in Southern Texas

Jim Lucy — Mon, 19 Jul 2010 15:42:12 +0000

Bergen Industries, Inc. (Las Vegas): Hodges Southwest, Inc. is Bergen Industries’ new rep for for southern Texas. Hodges Southwest has covering the Texas market out of Houston for 25 years.

Bergen Industries names new reps for Arizona, Missouri and Kansas

Jim Lucy — Mon, 19 Apr 2010 14:13:19 +0000

Bergen Industries, Inc., Las Vegas, made two new rep appointments. Walker-Loudermilk will represent the company in Kansas and Missouri and Total Lighting & Control (TLC), Phoenix, will represent the company in Arizona. For more than 37 years, Bergen Industries has been manufacturing electrical safety products in the United States including temporary lighting (string lights), tube guards, replacement cages and lampholders, fixture whips, ballast kits, lenses & vapor-tight ernclosures.

Empire Electric Sales Joins EiKO in California

Jim Lucy — Thu, 15 Apr 2010 14:58:47 +0000

EiKO Ltd. (Shawnee, Kan.) Empire Electrical Sales will represent EiKO in California. The appointment is part of Eiko’s expansion efforts in the western U.S., which include the addition of its new warehouse in Sparks, Nev.; the appointment of Geoff Turner as Western regional sales manager and the appointment of Donahue Sales as a rep.

Bridgeport Fittings Names Sales Rep Award Winners

Jim Lucy — Wed, 17 Mar 2010 16:08:27 +0000

Bridgeport Fittings Inc., Stratford, Conn., announced its sales representative award winners at the 2010 Annual NEMRA (National Electrical Manufacturers Representatives Association) Conference, held February 16-20 in New York. The award winners for 2009 were:
Representative of the Year Platinum Market Award: Bell & McCoy, Houston.
Representative of the Year Gold Market Award: Rouzer Sales Co., New Hope, Minn.
Customer Service Representative of the Year: Tina Lyons, C.C. Pierce, Duxbury, Mass.
Salesperson of the Year Award winners: South: Dana Arnold, Bell & McCoy; North: Rich Bartosch, C.C. Pierce; West: Gene Moore, Electric Sales Unlimited, Santa Fe Springs, Calif..
Conversion Salesperson of the Year Award: Adam Chase, Lester Sales, Indianapolis, Ind.

Nicor Appoints VP Sales Co. to Cover Ohio

Jim Lucy — Mon, 08 Mar 2010 19:17:09 +0000

Nicor Inc., Albuquerque, N.M., has appointed VP Sales Co., Westlake, Ohio, to cover Ohio. Thomas Petty, president of VP Sales, will be responsible for the sales and brand positioning of Nicor I products in Ohio. In other news at Nicor, Kennedy Williams has joined the company as marketing coordinator/graphic designer.

Obituary: Ray Martin of Martin Electrical Sales

Jim Lucy — Fri, 05 Mar 2010 17:15:45 +0000

Raymond M. Martin Jr., founder of Martin Electrical Sales, Kirkwood, Mo., passed away on Feb. 25. Husband of the late Elaine Martin (Bauer), he is survived by daughters Nancy Martin, president of the agency, Susan Sinclair, and Liz Rowland; son Nick Martin; four grandchildren; one great-grandchild; and a brother. Services were held March 1. Memorial contributions may be made to the charity of one’s choice.

Electrotech Hires Lynch to Bolster Business in Utility Market

Jim Lucy — Wed, 03 Mar 2010 16:40:11 +0000

Electrotech, an independent manufacturers’ rep based in Minneapolis, has hired Jim Lynch as the new Wisconsin territory utility account manager. He will be responsible for managing utility accounts in Wisconsin and Upper Michigan. For the first seven years of his career, Lynch managed accounts in the commercial industrial marketplaces. He came to the electric utility industry in 1997 and spent the following thirteen years successfully managing utility accounts in this same territory for another firm He is a longstanding officer of the Wisconsin Utility Suppliers Association, and is involved with the Electrical Equipment Representatives Association (EERA). He holds a B.S. degree from the University of Wisconsin-Milwaukee.

Electrical Wholesaling magazine Names GEM Award Winners

Jim Lucy — Mon, 22 Feb 2010 17:36:04 +0000

At the National Electrical Manufacturers Representatives Association (NEMRA) national conference held last week in New York, Electrical Wholesaling magazine named its 2010 GEM Award Winners for independent representatives. Mike Gorin of Atlanta’s Gorin Hopper McCoy won the GEM Award and Mike Cuddy of Renaissance Electrical Marketing Inc. (Renmark), Pittsburgh, won the GEM Rising Star Award.

Cooper Power Systems Names New Reps in Upper Midwest and Arizona

Jim Lucy — Tue, 16 Feb 2010 16:04:52 +0000

Cooper Power Systems, Wauskesha, Wis., has awarded commercial and industrial sales representation to Electrotech Inc., Minneapolis and Apex Electrical Sales, Phoenix.
Cooper’s agreement with Electrotech covers territories throughout South Dakota, North Dakota, Minnesota and western Wisconsin. Electrotech also represents Cooper B-line, Crouse Hinds and the Cooper Lighting Streetworks division, while Apex Electrical Sales also represents B-Line, Bussmann, Crouse Hinds, Edison Fuses, and Cooper Wiring Devices.
Formed in 2002, Apex Electrical Sales covers Arizona and southern Nevada. Electrotech has served the Minneapolis and Upper Midwest markets since 1961.